Twitter

1-Instead of approaching Twitter as a way to broadcast information about your business/class/self/etc, think of it as a place to build relationships.

2-Use a casual, friendly tone; make sure your posts are positive; make sure your tweets provide value and is directed to those you are reaching out to.

3-Be a real person. Use humor and/or empathy to create a short, sweet, casual, interesting, compelling, insightful, "insider" message. Pay attention to replies, answer questions and engage in conversations.

http://business.twitter.com/twitter101/best_practices

http://blog.ogilvypr.com/2008/08/the-creation-of-twitter-best-practices-round-1/

http://www.usa.gov/webcontent/technology/microblogging/twitter.shtml

Wildlife!